ELEVATOR 05.23.2026 | Why Does Water Taste Different?

Plus: Astrology’s seductive nonsense and why we still believe it ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

A sharp eye and smart reads.  No news. No politics. Just the good stuff.   Today's edition is brought to you by The Farmer's Dog.     @boterolorenzo w/ @raynaroyalty   TODAY'S FEATURE Astrology’s Seductive Nonsense — And Why We Still Believe It We just googled our astrology reading for today after reading this article. Here’s how it began. “The revitalizing Sun holds its yearly summit with your ruler, revolutionary Uranus, today.” We’ll go ahead and stop you right there, astrology. Our ruler, Uranus? Seductive nonsense, indeed.   SPONSOR | RECOMMENDED BY ELEVATOR Kibble Had a Good Run, But It’s Time for Your Dog to Eat Real Food At some point, we all start paying closer attention to what goes into our food. Less processed stuff. More real ingredients. Meanwhile, our dogs have been over there eating dusty brown pellets. The Farmer’s Dog changes that. Their fresh, vet-formulated meals are made with real meat and real veggies, portioned specifically for your dog’s needs, and delivered right to your door. It actually looks like food because it is food. And it’s clinically shown to support healthy aging for your good boy/girl. Try it today and get 50% off your first box, plus free shipping.   LEARN MORE   Prefer Elevator without ads?  Upgrade to Elevator+     MORE GOOD READS Why Do Bottled Water Brands Taste Different? How does a colorless, odorless, supposedly tasteless liquid manage to taste so different?  Chug, chug, chug >   Memorial Day Traffic Has Been No Fun For a Long Time Just a friendly reminder. If you get stuck in holiday traffic this weekend, you’re in good company.  Have been for a longggg time >     JIMMY ON RELATIONSHIPS 7 Sex Worker-approved Films About Sex Work Hollywood typically treats sex work one of two ways. Like a cautionary tale or a neon-lit fantasy. These films, though, get a little closer to the messy, funny, complicated truth. And that’s according to actual sex workers. Read Article   Subscribe to Jimmy for more sex and relationship advice.       The Mixer The 30 highest-paying jobs in America. The 10 best American cities to have a hangover in, ranked. The best scenic drives for Memorial Day weekend. Villains are more interesting than heroes (and more f*ckable if we’re being frank). Healthy food, but for your dog.* (*Partner). Surprising historical etiquette rules that once determined…   Get the full Mixer on Elevator+     ELEVATOR CLASSIFIEDS   A Fresh Approach to Pet Food Still doing mystery pellets for your dog’s food? The Farmer’s Dog takes a fresher approach with vet-formulated meals made from real meat and vegetables, personalized to your dog’s specific needs, and delivered right to your door. Plus, get 50% off your first box and free shipping.     Advertise here   Quotes From Smart Men “Adventure is just a romantic name for trouble. It sounds swell when you write about it, but it's hell when you meet it face to face in a dark and lonely place.” —Louis L'Amour   PARTING SHOT @josephfordphotography | Coney Island Beach & Boardwalk     Elevator+ Ad-free. More to explore. UPGRADE     Enjoying Elevator? You'll probably like our other newsletters too: Shift, Jimmy, and Blazer Put your brand in front of 500,000 engaged readers Advertise with us Access the Elevator archives Follow us on Instagram Forward this email to a friend Contact us   @2026 Rotary Digital 300 Witherspoon St Suite 201 Princeton NJ 08542       Unsubscribe