   How to Tell a Good StoryEver get trapped in a storyweb? They’re spun by people who don’t fully understand how stories work, so they just keep stringing together random factoids. And like actual spiderwebs, once a storyweb makes contact, you’re stuck. Doomed. Struggling makes it worse. Escaping without making a scene is an art. If you’ve never encountered a story webber, you are one. And you should really read this.  The Hangover Shortcut Hiding in Plain Sight for Centuries[Partner] Koreans have sworn by pure Korean pear juice for generations—and even Vice once called it “the only hangover cure that works.” GUSH is bringing that little secret to the States for the conscious social drinker: the people who like a night out but don’t want to pay for it the next morning. Just down a pouch of GUSH before you start drinking. You get the fun, the buzz, the connection—without tanking tomorrow’s energy. And for Elevator readers, GUSH built a special bundle: buy a 12-pack and they’ll throw in a free 4-pack. Basically, 16 for the price of 12. If you’re looking for a smarter pregame ritual, start here.  The 100 Life Decisions People Dread Most, According to PsychologistsNew job, investments, houses, marriage. Yes, all the heavy hitters are on this list. But in our experience, looking back, those big moves were all shockingly doable. It’s the small stuff that wrecks us. Like choosing socks for the day. No need for dread.  In 2025, Some of the Best Places to Eat Resist DefinitionOne of our friends is so hip he’ll say, with a perfectly straight face, things like: “Oh, that place? They do hyperlocal jams and fermented cheeses where the farmers whisper sweet nothings to the goats as they milk them. It’s called Sweet Nothings.” We’re always impressed. Not by his knack of knowing the coolest spots. But by these spots even existing in the first place. What are these places? THROWBACK  How Kikuyus Conceptualized TimeHow ancient tribes marked time is endlessly fascinating to us. In a society without writing, how were they still able to keep calendars, track weather patterns, and predict seasons? And they did it all with creativity. One Kikuyu month was called Big Pregnancy. Named for the huge clouds that arrived that time of year. Can’t believe it’s Big Pregnancy already. Introducing ELEVATOR Classifieds: a simple, affordable way to get in front of 400,000 engaged Elevator readers. Text-only ads with a title, one sentence, and a link—perfect for small brands, online shops, and services looking to connect with our audience. Learn more. The Mixer 15 hotels to book for winter sun🔺. What time you should eat dinner during winter. How to smoke a turkey. What if aliens don’t actually do science? The key to a perfect hotel lobby. How people tried to bring people back from the dead in 1787. When did suits get hot? Quotes From Smart Men  “Speak when you are angry and you will make the best speech you will ever regret.” |
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