   Nearly a Century Ago, Denim Launched a US Fashion RevolutionRalph Lauren received a Presidential Medal of Freedom last week. First fashion designer to hang such hardware around his neck. What does this have to do with Denim? And its American Fashion Revolution? Well, true, Mr. Lauren didn’t invent denim. Or even popularize it. But he did do the most American thing to the most American fabric. He turned denim into a lifestyle. Where did it all begin? Let’s rewind.  How to Brew Fresh Beer at Home for Under $50[Partner] Why settle for store-bought when you can brew world-class beer at home? Meet the Pinter: the simplest way to craft fresh draft beer from breweries like BrewDog, Sycamore, and Appalachian Mountain. No kegs, outlets, or guesswork required. For just $49 (a $196 discount), you’ll get the Pinter, a glass, delivery, and 24 pints of award-winning beer—all that for just $49. Imagine. Three easy steps, seven days, and you’re tapping fresh beer right from your fridge. Now stop imagining and act fast. This deal’s going to sell out quick. Start brewing for $49 with code ELEVATOR49. Cheers! 8 Basic Products That Were Once Sold As RevolutionaryRevolutionary products require education to be sold. At least when they first hit the market. Deodorant, for example. A modern Dove ad talks about beauty, sustainable ingredients, price, available on Amazon. Product benefits. But when deo first came onto the scene, headlines were teasy educational tidbits. One read, “A tip about bathing to a girl with a date tonight.” Another, “You can’t wash away the future, sis!” Not bad clickbait. Especially for a time when clicks only referred to annoying sounds.  How Long Should You Meditate?Don’t over complicate it. Meditating is doing nothing. In fact, the whole goal of meditation is to quiet the self. To silence your ego. To take the somethingness as close to nothingness as possible. How long does it take to get there? How should we know? This isn’t a family roadtrip. And you’re not our kids in the backseat. How much longer? Quit asking us. We’ll get to nowhere when we get there.  Hate Talking on the Phone? There’s a Fix for ThatTelephobia. That’s what they’re calling it. An extreme anxiety of phone calls that’s “an increasingly major issue among young adults.” Some colleges are even offering phone confidence training sessions for Gen Z students. Bless. As if this anxiety is caused by the device. Don’t blame the medium, folks. If you can’t handle talking on the phone, we’re guessing you can’t handle in-person communication, either. Houston, we have a human problem.  The MixerDeleted scenes from The Blues Brothers rescued by the FBI. 14 big swings in the history of ransoms and kidnappings. How to show up strong, even when you’re exhausted. Why you might want to drink more coffee🔺 this year. The cruise lines with their own submarines. The national parks requiring reservations in 2025. The greatest movie director of the 1980s, according to science. Stanford science bottled up for your scalp.* *Partner  /GTFO  @xlswell | Lembongan, Bali, Indonesia  Our Gentleman's Agreement Love Elevator? Let's Partner    @2025 Rotary Digital 300 Witherspoon St Suite 201 Princeton NJ 08542 |
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